Kim Crawford Wines: Retouching


The CHALLENGE

Projects that rely heavily on post-production come with a unique set of problems. Similarly to IKEA furniture, if you're missing a piece or you don't follow the instructions closely, you'll end up with something that doesn't work as intended.


The images shown here are our before and after samples. While on set, we ensured all of the assets needed to create the final image were photographed.

The PROCESS

Kevin Clark Studios needed to make sure they had all of the necessary pieces to build the final image in post-production


In addition to creating the animation for Kim Crawford Wines, we handled the retouching and compositing for Kevin Clark Studios.


Kevin Clark Studios has worked with experienced retouchers in the past, but Kevin Clark likes us because we go above and beyond to help our clients. We put a lot of effort into understand their needs, and can pull off high-end work that other commercial retouchers struggle with.

Images by Kevin Clark Studios

Retouching by Highlighter


Reflections, shadows, light direction, and colour, can make or break an image. Since the tennis racket was shot separately from the bottle, we needed to make sure we captured the reflection that would exist as if they were actually beside each other. Without a reflection, viewers would subconsciously identify that the image is fake.


The images shown here detail how we captured reflections to be added in post-production.

Images by Kevin Clark Studios

Retouching by Highlighter


When we were photographing the model, we needed to capture the perfect expression. The confetti created a real problem — it was going everywhere and it was covering important parts of the image like her face. 


Our solution was to photograph the confetti separately which allowed us to place it exactly where we wanted it after the fact and prioritize getting the perfect expression from the model.


The images displayed here show the model shot with confetti (left) and the model shot separately with the confetti added in post-production (right).

Images by Kevin Clark Studios

Retouching by Highlighter

Images by Kevin Clark Studios

Retouching by Highlighter

Images by Kevin Clark Studios

Retouching by Highlighter

Images by Kevin Clark Studios

Retouching by Highlighter

Images by Kevin Clark Studios

Retouching by Highlighter


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Want to work with us? Send us an email at info@kaimallari.com

Kim Crawford Wines: Love All, Love Kim
Kim Crawford Wines: Love All, Love Kim
Kim Crawford Wines: Love All, Love Kim
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